Adani Link-Bay Mumbai: Aurelia

Adani Link-Bay Aurelia is a premium commercial and residential project by Adani Realty, one of India's largest and most recognised developers. The campaign was built to generate qualified leads with maximum efficiency from a lean ad spend.

Performance Ads

Lead Generation

Premium Project

Services

Meta Ads: Lead Generation

Premium Residential and Commercial

Client

Adani Realty

View Project

Analysis: Campaign Performance

133 leads generated at just Rs 187.90 per lead, our lowest cost per lead across all premium developer campaigns, from a total spend of just Rs 24,990.

Performance

SEO

Total Spend: Rs 24,990
Cost Per Lead: Rs 187.90
Total Leads: 133
Campaigns Run: 1

Problem: Campaign Challenge

Adani is a household name in Indian real estate but brand recognition alone does not guarantee qualified leads. With a premium project and a lean budget, the campaign needed to work harder than usual to deliver meaningful volume at a cost that justified the spend.

Challenge

META ADS

Generating 100 plus leads for a premium Adani project with under Rs 25,000 in ad spend required near perfect audience targeting and creative efficiency. There was no room for wasted impressions or broad untargeted reach.

Solution: Our Approach

We built a tightly scoped Meta campaign focused entirely on high intent buyers within the relevant catchment area. Every element of the campaign from the creative to the lead form was optimised to reduce friction and maximise conversion rate from impression to inquiry.